Boost business with a mentor session at this month’s Great Hospitality Show

Bookings for the business mentor sessions at the Great Hospitality Show 2017 are now open, with a variety of top names on hand to answer all your business queries over the course of the three-day exhibition.

The show, which takes place from 23-25 January at Birmingham’s NEC, has selected some of hospitality’s best experts to offer visitors free 20 minute face-to-face business consultation sessions.

Session topics cross a variety of issues, including design and branding, menu development, PR and marketing, staff motivation, revenue management, technology, kitchen management, legal, skills and development, art consultancy, menu compliance, photography, apprenticeship levy and training, web development and SEO, and chef recruitment and development.

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Each day will see a new set of faces on hand to help, and sessions from 2.30pm onwards are only bookable on the day of the show.

The full list of sessions is below:

Monday 23rd January

Menu Development/ Kitchen Management

Gareth Billington, Sodexo executive head chef at Everton Football Club – A unique opportunity to learn about creating popular and delicious menus and controlling kitchen costs from the Shine Awards 2016 Mentor of the Year.

Revenue Management

Krupesh Patel, commercial director of Michels & Taylor – Krupesh has helped some of the world’s leading organisations with revenue management and business development. And he’s here to help Great Hospitality Show visitors.

Design and Brand Development

Hilary Lancaster, managing director of Fusion Interiors Group – What’s hot in design and which brands work best to achieve a stunning new look? Hilary is an award-winning expert on hand to help visitors through the basics and beyond.

Online Marketing and SEO

Yvonne Halling, mentor at – Visitors can learn how a well thought out website can be a potent sales tool.


Richard Southall, architectural photographer – Gain professional advice on photographic techniques, copyright issues and how to make a venue truly stand out.

Staff Development & Motivation

Kellie Rixon, MBE, owner of Rixon Associates – Learn from one of the best in the business about how to motivate and turn staff into true business ambassadors.

Tuesday 24th January

Legal, Finance

Julian Lewis, corporate lawyer – Make the most of independent and free advice on business acquisition or sale, or any other financial or legal issues causing headaches.

PR and Marketing

Susan Bolam, client services director, Jellybean Creative Solutions – Visitors can learn the secrets of cost-effective marketing, how to create perfect PR and apply both to their own business.

Menu Compliance

Kim Antoniou, co-founder of menu management system, Kafoodle – Menus need to fully comply and provide customers with precise details of allergens and nutritionals. Kim is on hand to help visitors ensure that their food operation is truly transparent.

Apprenticeship Levy and Training

Marianne Fletcher, head of sales, HIT Training – Visitors can get professional advice on how to grow their apprenticeship and training schemes in light of the soon-to-be-introduced apprenticeship levy.

Wednesday 25th January

Procurement Technology

Simona Pop, head of partnerships & global communication at InstaSupply – Simona is on hand to help show visitors with their buyer-supplier relationships helping them to improve this crucial area of business and become more cost-efficient.

Chef Recruitment and Development

Sarah King, MD, Orcinus Recruit Ltd – Visitors can learn how to recruit truly talented chefs and enhance their skills even further.

Wine Menus and Purchasing

Alistair Morrell, wine editor for – Alistair can help demonstrate how visitors can spice up their wine menus to improve the bottom line.

Staff Skills and Development

Martin-Christian Kent, executive director, People 1st Learn how to unlock employees’ true talent and potential and then provide a solid career path to retain loyalty.

Spa Design and Refurbishment

Alistair Johnson, founder Spa Creators – Visitors can learn how to develop a striking, busy and profitable spa.

Website Development and SEO

Chris Donelly, founder of digital creative agency, Verb – Discover how to improve a website beyond recognition, create digital marketing strategies and mobile applications.

Visitors can pre-register for the Great Hospitality Show 2017 now by following the link:



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