Famous cinema stars as new London hotel

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A building that once housed Britain’s largest cinema has opened as a luxury hotel after a multimillion pound transformation.

The Shepherds Bush Pavilion hotel, located in a Grade II listed building dating from 1923, had been disused for over a decade and fallen into a state of disrepair until its recent refurbishment.

The derelict former art deco building once housed the largest cinema in the UK, seating 2,800 spectators, and was a winner of the prestigious RIBA Award London Street Architecture Award for the best London facade in the 1920s.

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After heavy damage caused by a V1 flying bomb during World War II, the building was vacant for more than a decade before reopening as a bingo hall.

Its relaunch as 320-bed hotel has seen the front elevation maintain much of its original design intent, while the interiors and the rear facade have been extensively added to and adapted.

Minor alterations have been made to the brick facade to ensure natural light reaches the hotel rooms behind, while the use of glazed ‘ shingles’ as opposed to the original use of metal shingles allows light into the upper floors of the scheme, which previously would have been unusable space.

The redevelopment scheme forms part of the overall regeneration and resurgence of Shepherds Bush generally and builds on the upgrading works of the nearby station, Westfield and Shepherds Bush Green.

Creating an inclusive environment for all users was a vital part of the hotel’s design, with access consultants, David Bonnet Associates, playing an integral part in the design process.

Its involvement has ensured step-free access into and through the building itself, automatic pass doors at the main entrance and discreet internal ramps where a change in level was unavoidable.
The property boasts conference facilities, a cafe, restaurant, bar and roof-top spa.

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