Design-led boutique hostel brand Generator has announced a collaboration with high-profile chef Luke Thomas, as it looks to transform its food offering across the portfolio.
Thomas will come on board to inject a ‘fresh, relevant and casual food experience’ into all Generator properties, and he will work closely with each individual hostel, focusing on local produce and flavours to develop a new set of menus.
Thomas started his career at the age of 12, and went on to work at Michelin-star restaurants such as Alinea in Chicago, publishing his cookbook, titled ‘Luke’s Cookbook’ in 2014. Recently he has opened Luke’s Eating House in Chester and Retro Feasts in Dubai.
His style is already in situ at Generator Amsterdam, where the brand recently opened its 11th property in the trendy Oost Park neighbourhood.
Generator Hostels currently has over 8,600 beds located in top cities, Dublin, London, Copenhagen, Berlin, Hamburg, Venice, Barcelona, Paris, Amsterdam, Stockholm and Rome and has grown to become Europe’s fastest growing hostel brand.
On his new appointment Luke Thomas commented: “My vision for Generator is the creation of unique, modern eating experiences that get people talking and sharing. Being part of their journey is super exciting as it allows me to connect people through food on a global scale. Exposure to foods and cultures in cities where Generator is located allows me to interpret global trends with authentic, local flavours.”
Fredrik Korallus, CEO at Generator stated: “Our dynamic food offering is a fundamental part of the sociable lifestyle experience we create. Our guests are looking for fresh, local food that they can share with others. Luke is connected with his generation and has a unique way of interpreting local and global trends into exciting, simple and fresh offerings.”