InterContinental Hotels Group (IHG) is set to launch its boutique brand, Hotel Indigo, in France for the first time at the end of this month.
Located in Paris in the heart of the capital’s entertainment district, the new hotel will open its doors to the public in September 2014 and hopes to appeal to both locals and tourists.
The design aims to reflect the hotel’s neighbourhood surroundings, from the building style to the hotel’s artwork to locally inspired menus. Set in the Opera quartier, the new Hotel Indigo will be influenced by Molière and the theatres, music halls and opera houses in its local area.
Vincent Poulingue, general manager, Hotel Indigo Paris – Opera comments: “Hotel Indigo Paris – Opera is located right at the heart of the action. Paris is brimming with history and culture, and this neighbourhood provides the perfect base for exploring our enchanting city.”
Tom Rowntree, vice president brand management upscale & luxury brands, Europe IHG said: “We’re proud to be opening our first Hotel Indigo in France in the key location of Paris. The hotel has been designed to reflect all of the charm and style of this fashionable and dynamic city, to give guests a truly Parisian experience. The Hotel Indigo brand continues to grow from strength to strength. We opened Hotel Indigo Madrid – Gran Via, Hotel Indigo Rome – St. George and Hotel Indigo St. Petersburg Tchaikovskogo earlier this year and have a further 13* hotels in the pipeline.”