IHG debuts new lifestyle brand EVEN in US

The first hotel under the EVEN lifestyle brand from IHG has opened in Connecticut.

IHG’s latest offering is aimed at travellers who place extra emphasis on health and fitness – and who, when travelling, seek out facilities similar to the kind they use at home.

Kirk Kinsell, president, the Americas, IHG said:

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““We know that for the traveling public, the ability to maintain their health routine while on the road is becoming more and more important.”

IHG did not respond to a request for a comment on possible future plans to roll out the brand to the UK




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