London loses again while profits rise in provinces

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Hotels in the capital saw a drop in trade for a third month in a row in July, while the UK provinces continued to shine, according to the latest results from HotStats.

The survey showed that hotels in the provinces experienced an increase in gross operating profit per available room, with hoteliers in the North West seeing a rise of 22.2% as well as an increase in average room rate of 11.5% and occupancy (3.1%), helping RevPaR to climb by 15.9%.

With revenue per available room in the North West coming from food sales (+5.1%), beverage (+4.8%) and meeting room hire (+11.2%), total revenue per available room also grew by 10.4%.

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York saw a boost in trade thanks to the city playing host to the Tour de France in July with total revenue per available room increasing by 9.5%. Despite an overall 0.3% drop in occupancy however, hoteliers in York experienced a double digit surge in Rev PaR.

Hoteliers in Swindon also experienced year-on-year growth with total revenue per available room rising by 14.7%, according to HotStats.

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