London’s elite hoteliers use pedal power to raise over £23k for Hospitality Action


Some of London’s top hoteliers joined forces with Gold Key Media and the AICR Association in August to cycle to Amsterdam to raise over £23k for Hospitality Action.

Big names including Oliver Milne Watson from The Beaumont, Paula McMinn from The Savoy, Harriet Henderson from Gleneagles, Pru Parkes from The Corinthia, plus many others, partnered up with nine members of the Gold Key Media team and associates from The AICR Association, The Golden Keys Association and The Housekeepers Association, to make up a team of 30 riders who cycled from London to Amsterdam in just four days.

The group were all supported by some of London’s biggest names in hospitality including The Lanesborough, The Berkeley, Gleneagles, Red Carnation Hotels, The Ampersand Hotel, The Ritz, The Langham, Belmond Le Manoir, and the luxury watch maker Chris Ward, all of whom donated some superb prizes to help raise money for the two nominated charities.

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Chris Horn, managing director of Gold Key Media, said: “Our ride to Amsterdam was incredible and the colleagues and friends from the industry that completed the ride share an enormous amount of pride and sense of achievement by raising nearly £25,000 for these two very worthy charities.”

Oliver Milne Watson, president of AICR UK, said: “The AICR UK were absolutely delighted to join forces with the Gold Key Media team on this epic adventure in aid of these wonderful hard working charities. It was a gruelling ride and we had an amazing time en route.”


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