Built in the 1890s, the grade II listed building later became the headquarters for White Star Line, operators of the doomed liner that sank in 1912. Today it is one of Liverpool’s most distinctive buildings.
Lawrence Kenwright, half of the husband and wife team that runs Signature Living, told the newspaper: “I think it was the first steel constructed building in Liverpool. They have amazing steel columns with massive rivets which were done by the same engineers who built the Titanic. It looks like the inside of a ship. We want to expose them and bring them into the apartments. I think a lot of people would like to see that.”
Signature Living submitted the planning application recently and hopes to commence the renovation in October, and open part of the hotel in April 2014.
The group runs a number of properties in Liverpool under its Aparthotel brand.
Kenwright added: “We have 310 beds in the city now and that will bring us up to 660 and then we’re looking to take the design to London.”
The group’s portfolio includes a movie-themed hotel in Stanley Street and serviced apartments in other parts of the city.