Macdonald Hotels group has likened a soaring demand for its rooms to “an avalanche” of bookings, following the plummeting pound.
Deputy chairman and MD Gordon Fraser did not give any specific figures as to the number of bookings for 2017/18, but expressed a steep increase as sterling’s weakness is encouraging interest from foreign markets.
The news comes as the group posted a rise in profits and turnover earlier this year and revealed it had cut its debts by more than £500,000 since 2003.
Macdonald Hotels reported profits of £62.4 million following the sale of land two of its hotels. Meanwhile, turnover increased by 5% to £163.4million.
The group’s £13 million of refurbishments are expected to contribute to further growth next year.
Mr Fraser was quoted by The Press and Journal as saying: “One of the major bonuses in the current year has been the fantastic performance of Macdonald Aviemore Highland Resort (MAHR), where we are now winning major conferences against international competitors such as Frankfurt and Barcelona.
“We’ve invested £8million in Aviemore in recent years and our upgraded facilities, together with the stunning setting of the Spey Valley, are proving a powerful draw.”
Image: Macdonald Bath Spa Hotel