Malaysia’s Tune Group to open ’boutique hotel’ in Liverpool

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Malaysia’s Tune Hotels, part of the Tune Group, will operate an upcoming hotel at 3-19 Castle Street, in Liverpool. 

The Queen Building is being converted into a budget boutique-style hotel by Hotel Land Development and owner Bruntwood, according to a report in the Liverpool Echo.

A new ground-floor entrance opening out onto the street will be developed as part of the plans, which have been agreed. 

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However, committee members said Tune Hotels’ red and white signage ran the risk of degrading the listed building.

“We have a real historic building and we don’t want to degrade it by having that dreadful brand which would look more suitable for a McDonald’s," Cllr Steve Radford was quoted. 

The developer’s agents said appropriate adjustments would be made, but planning officers agreed they could not change a company’s logo. 

Tune Hotels currently manages hotels globally, including five properties in the UK – four of which are in London and one in Edinburgh. 

 

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