Principal appoints key leadership positions at flagship London property prior to launch

Principal

New urban lifestyle hotel brand, Principal, has announced the appointment of some key leadership positions at its flagship property in London.

The Principal London, due to open on Russell Square in summer 2017, has appointed general manager to director of sales & marketing, executive chef, hotel manager, to name but a few.

Principal is a new hotel brand to launch operated by Starwood Hotels.

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The new general manager of the new Principal London will be Paul Walters, who joins from InterContinental Hotels, where he was GM at the five-star InterContinental Sydney from 2015. Prior to that, Walters spent eight years with the Langham Hospitality Group, including three and a half years as general manager of The Langham in London.

Paula McColgan, director of sales & marketing, was previously at The Lanesborough and was a member of the senior team involved in the refurbishment of the hotel and its repositioning within the new Oetker Collection.

The senior team also includes Roger Olsson (executive chef, ex-Dorchester Hotel); Richard Stockton (finance director, ex-Lanesborough); Melanie Price (people development director, ex-Dorchester Collection); Claire O’Reilly (hotel manager, ex-Doyle Collection and Soho House New York); and Jeff Hyatt (director of engineering, ex-Bulgari).

David Taylor, COO at PRINCIPAL, said, ‘I am thrilled that Paul and the executive team have joined us to open The Principal London. They bring bags of talent and experience with them, and their appointments bear testament to the scale and ambition we have for The Principal London.’

Paul Walters added, ‘The Principal London is one of the last classic grande dame hotels to be brought magnificently back to life, just as Bloomsbury is one of the forgotten neighbourhoods of London. I am sure the multi-million pound refurbishment will put the hotel and the neighbourhod firmly back on the map.’

The Principal London will be home to 334 bedrooms, a ballroom and eight meeting spaces, a Palm Court, cocktail bar, restaurant and Burr & Co, a coffeehouse and wine bar.

Tara Bernerd Partners are looking after the design of the hotel guest rooms, suites and public areas, whilst Russell Sage Studios are designing the restaurants and bars, with both teams under the creative direction of Kemper Hyers and the PRINCIPAL design studio.

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