Ryanair lands on new direct booking engine targeting hoteliers

Ryanair is encouraging hoteliers to ‘get into bed’ with the airline by inviting owners and operators to an open day to get an insight into the brand’s new rooms booking engine.

Ryanair Rooms Direct will host a series of open days in cities across Europe, starting with London, where hoteliers will be able to find out more about listing their rates and availability directly on the Ryanair Rooms website, via the airline’s new extranet supply channel.

Taking place in London on 19 February at the De Vere Grand Connaught Rooms, the open day will give independent and chain hotel operators the chance to find out more about the new programme, as part of the ‘Always Getting Better’ initiative by Ryanair.

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Ryanair Rooms Direct gives hotels access to 130m customers per annum and won’t bid on brand names or keywords, and will pass on commissions to customers as Travel Credit to spend as a reward on Ryanair flights.

Ryanair’s director of ancillary revenue Greg O’Gorman said: “We are pleased to announce the first in a series of ‘Ryanair Rooms Direct’ Open Days in cities across Europe, the first of which will be held in London in February, to give even more hotels and guesthouses the chance to sign up with Ryanair Rooms Direct. Hotels can list their inventory for the lowest commission available in the market, and find out how they can promote their properties directly on Ryanair.com to 130m annual customers in 33 countries across Europe. Ryanair.com is well on the way to becoming the ‘Amazon of Travel’, with over 600m visitors per year, so this is a great opportunity for accommodation providers to get into bed with us, and offer their inventory to more people than ever before.”

OPEN DAY EVENT DETAILS

Date:                  Monday, 19th of February

Time:                 10am-4pm

Format:             15 min Presentation every hour, followed by one-to-one meetings

Venue:               Covent Garden Suite (4th Floor), De Vere Grand Connaught Rooms

Address:            61-65 Great Queen St, London WC2B 5DA, UK

REGISTER YOUR INTEREST

Please confirm your attendance by emailing prior to Thursday, 15th of February

RyanairRooms@Ryanair.com

 

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