The Savoy has announced the opening of its ninth food and beverage outlet, Melba, a gourmet takeaway counter located directly on the Strand.
The luxury London hotel’s new offering will be open seven days a week and will sell a selection of pastries, sandwiches and hot and cold beverages to take away, along with special Savoy gift items.
The menu has been created by executive pastry chef, Ludwig Hely and designed to capture the increasing footfall along the Strand.
The menu includes: Comté and Black Forest ham croissant; apricot and almond Danish pastry; orange peel and dark chocolate pain au chocolat; jarred breakfasts; fruit salad and British sandwich classics, with prices ranging from £1.50 to £5.25.
The counter will also serve The Savoy’s new signature item, éclairs, which Hely chose in recognition of his French roots.
Launching with a dozen combinations, the éclairs will change seasonally and include flavours such as: passion fruit and milk chocolate; lychee, rose and raspberry; lemon meringue; salted caramel; cherry and pistachio, and Melba – the gourmet counter’s namesake.
The counter’s design was the creation of Dolman Bowles who has worked on Fenwick Bond Street and Selfridges. Occupying 25 m sq, the counter is inspired by the art deco and Edwardian period, a theme that runs throughout the hotel.
The name Melba comes in honour of two great: in the late 1800s, The Savoy’s executive chef, Auguste Escoffier, was so enchanted by hotel guest Dame Nellie Melba after seeing her operatic performance at the Royal Opera House, that he created menu items in her name; Peach Melba and Melba toast for the singer while working at The Savoy.