Two Belfast brothers are to open a new boutique hotel in Belfast this week, and aren’t afraid of getting stuck in amongst the competition in the city.
Peter and Ben Ringland are nearing completion of the 55-bedroom Flint Hotel, and are promising to bring something new to Belfast.
The brothers, who have experience operating serviced apartments in the city and own Crescent Townhouse Hotel and Town Square on Botanic Avenue, say the new hotel will add ‘something different’ to the local market.
Alongside the 55 bedrooms, a 220-cover rooftop bar is due to open at the venue at the end of the year to mark the second phase of the project.
Peter Ringland told the Irish News that the pair ‘weren’t naïve to the fact there is a massive supply coming into the market’, but believed their business model was something different.
Speaking to the Irish News, he said: “The demand is obviously extremely strong in years gone by here, but we’re not naive to the fact there is a massive supply coming into the market. I think our model though is slightly different from the competitors that are popping up.
“Our rooms are little suites and the wee kitchenette adds a different dynamic to the model and attracts a slightly different clientèle.
“We’re not too afraid with the hotel supply coming on, because we’ve got our own USP.”
The new hotel has already proved a popular addition, with a steady stream of bookings coming in for the next 12 months up until summer 2019.
The Belfast hotel market is gearing up for a busy year. Hastings Hotels’ The Grand Central Hotel is due to open next week and the new George Best property from Signature Living will launch by the end of the year.