It’s been revealed that Diane Von Furstenberg will design this year’s iconic Christmas tree at Claridge’s.
The Christmas tree at the five-star hotel has long been a landmark of London’s festive season, and for 2018, the ninth year the Mayfair hotel has enlisted a collaborator to conceptualise a fresh design, Claridge’s has asked Von Furstenberg to do the honours.
The new creation will be unveiled on the morning of November 27 and will be inspired by a ‘Tree of Love’ celebrating all aspects of love and life.
“Christmas has always been a truly special time of year at Claridge’s and we are delighted to welcome Diane to spread her creative magic this year,” Paul Jackson, Claridges’ general manager, commented on the news. “Having designed a series of rooms and suites in her signature style in 2010, we really can’t wait to see her vision for our tree.”
Previous tree designers have included Karl Lagerfeld, Jony Ive and Marc Newson, Christopher Bailey, and Domenico Dolce and Stefano Gabbana.
Last year, Lagerfeld designed a tree inspired by his childhood, creating a 16-foot inverted tree as the centrepiece, adorned with silver lametta decorations, silver butter leather feathers and snowflakes handmade by craftsmen in Germany.