Cumbria Tourism launches rewards card to entice visitors north for the winter

CT Winter Campaign – Winter Walking

Cumbria Tourism has launched the Love Cumbria rewards card for visitors, in a bid to drive loyalty to the north this winter.

From now until mid-March, businesses across the Lake District have teamed up to offer visitors a selection of exclusive offers, with restaurants, attractions and other hospitality companies taking part.

The Love Cumbria card includes ‘2 for 1s’ and up to 25% off entrance to popular attractions, cafes and restaurants and is being sold for £10.

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This gives two people access to the offers for a two-week period from the date of arrival in the Lake District.

Sue Clarke, sales & marketing manager at Cumbria Tourism, says: “We are delighted to be welcoming back The Love Cumbria Winter Rewards Card for a second winter season. We were overwhelmed with how well last year’s inaugural winter marketing campaign was received by our visitors, and look forward to making this winter even more special for everyone who is planning a cosy break away. Remember a Love Cumbria Card really is the ‘must have’ holiday accessory of the year and we have a host of fantastic offers to take advantage of across the whole of our stunning county.”

Participating businesses include: Gilpin Spice, The Cliffhanger Rooms, Senhouse Roman Museum, Lanercost Priory and Keswick Climbing Wall to name just a few.


Tags : Cumbria Tourismhotelsloyalty
Zoe Monk

The author Zoe Monk

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