INDUSTRY TITANS: Michael and Pamela Horton, owners, Cotswold Inns and Hotels

Michael and Pamela

Cotswold Inns and Hotels is a privately-owned collection of eight beautiful hotels and inns dotted around locations in the Cotswolds. The collection was established in 1997 by Pamela and Michael Horton; a Gloucestershire couple with a passion for great British hospitality and in October 2018, they celebrated 21 years of Cotswold Inns and Hotels.

Since then the pair have created a portfolio of hotels modelled on their own home; relaxed, friendly, good looking but not demanding and quintessentially English.

The first acquisition was the Broadway Hotel in Broadway, quickly followed by the Bear of Rodborough, the Bay Tree in Burford, the Manor House in Moreton-in-Marsh, the Swan Hotel in Bibury and the Lamb Inn in Burford. Shortly after, Michael and Pamela added two Tetbury hotels to the collection; The Hare and Hounds Hotel in Westonbirt and The Close Hotel in the centre of town.

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Now the group employs around 400 people, with 80% of the management team having been promoted from within; staff, service and training is hugely important to the success of Cotswolds Inns and Hotels.

In the financial year to September 2017, sales figures across the group showed a strong 7.1% growth compared to prior year sales and highlighted a rise in business in all areas. Room sales were buoyant and occupancy increased by 5.5%, topping 90% in the popular summer months.

Investment in the portfolio continues to be key. A series of planned refurbishments, upgrades and new installations will help secure the future of the group going forward and safeguard the business for the next 20 years.


Cotswolds Inns and Hotels

Properties: Eight

Employees: Over 400


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Zoe Monk

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