Swiss coffee machine manufacturer Jura has opened its first UK flagship store in London.
The company, which has enjoyed successful growth since it entered the UK market and boasts tennis star Roger Federer as a brand ambassador, declared the new store officially open by managing director Roger Heap and CEO Jura Elektroapparate AG, Emanuel Probst.
The new JURA store is located on Marylebone Road and showcases a range of both household and high-performance professional bean-to-cup coffee machines.
The new store, housed in an original Art Deco Grade-II listed building, has been designed taking inspiration from JURA’s home in Switzerland and is crisp and stylishly minimalist.
Roger Heap, JURA UK managing director, comments: “We’re extremely excited to declare the new JURA London store officially open. The new premises serve as a hub of excellence.
“London is a captive market that reaches JURA’s discerning audience. Its speciality coffee scene is thriving with coffee connoisseurs and foodies, alike.
“JURA has enjoyed successful growth since it entered the UK market and is looking forward to its expansion in 2017.”