London hotel L’oscar and Northcote in Lancashire have joined global marketing consortium, Preferred Hotels & Resorts.
Northcote, sister hotel to The Stafford London, comprises 26 bedrooms and a Michelin star headed up by Lisa Goodwin-Allen, and joined Preferred’s L.V.X Collection in July.
Stuart Procter, chief operating officer of Stafford Collection, parent company of Northcote and The Stafford London, said the group was ‘delighted’ to work with Preferred Hotels & Resorts, which will see guests benefit from a ‘global suite’ of enhanced offerings.
This month saw L’oscar Hotel London become one of the newest cohorts to the global platform. With famed interiors by Jacques Garcia, the original Baptist church was transformed into a striking luxury hotel, opening to the public on May 2018.
The restaurant Baptist Grill is headed up by chef Tony Fleming.
Preferred Hotels & Resorts comprises 750 hotels, resorts, residences across 85 countries and announced 19 hotels, including seven new openings, to its global portfolio between April 1 and June 30 2019.