A new luxury hotel is to open this summer at Blackpool Pleasure Beach following a £12m project as part of a wider regeneration of the area.
The Boulevard Hotel will comprise 120 bedrooms, including eight junior suites, two park view suites and eight coastal suites, all with either views of the coast or the attractions on the beach.
Suppliers involved include Tetrad, who created handmade furniture for the new hotel, materials from Designers Guild fabrics and wall coverings by Andrew Martin.
There will also be a new 90-cover restaurant to open, named The Beachside and function space, The Shoreside Conference Centre, which can cater for up to 200 delegates and is licensed for weddings.
The hotel is the latest addition to the Blackpool Pleasure Beach accommodation offering, which also includes the adjacent Big Blue Hotel.
Both these properties are part of the Blackpool Pleasure Beach portfolio which has been operated by the Thompson family since the resort’s inception in 1896.
Amanda Thompson OBE, managing director of Blackpool Pleasure Beach, said: “We are delighted to be able to build on the success of the Big Blue Hotel by offering both leisure and business visitors another hotel which exceeds all expectations. This is a continuation of Blackpool Pleasure Beach’s ongoing investment and a pivotal moment for the town as a whole. We are proud to be at the very heart of a transformation that will see Blackpool become one of the UK’s most exciting resorts.”