Iconic Luxury Hotels has announced the opening of its upcoming Mayfair Townhouse, in central London, in September 2020.
The Mayfair Townhouse debut on Half Moon Street will mark Iconic’s fifth luxury hotel, after its current properties in Berkshire, the New Forest, the Cotswolds and Chelsea.
Half Moon Street was immortalised in Oscar Wilde’s The Importance of Being Earnest, and the Mayfair Townhouse will comprise seven Georgian listed buildings.
The hotel will offer 172 rooms and suites, a gym, event spaces and The Dandy Bar.
“The upcoming launch of The Mayfair Townhouse is a significant moment in the history of Iconic Luxury Hotels” said Andrew Stembridge, executive director.
“It marks an exciting new chapter for the collection, and we are proud to welcome our second London hotel to further contribute to Iconic Luxury Hotels’ esteemed reputation of Effortless Hospitality, People with Personality, Unique experiences and Iconic Addresses.”
Iconic hotels was founded in 2016 and is owned by L&R Hotels.