New Michelin Star prompts ‘sharp upturn’ in business for Askham Hall

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Business at Askham Hall has benefited from a ‘sharp upturn’ four months on from the hotel being awarded its first Michelin Star.

The hotel’s Allium restaurant was presented with its first Star in October and as a result of the increase in visitors, Askham Hall has introduced a new booking system and upped staffing levels to meet the demand.

There has also been a positive knock-on effect for Askham Hall’s reputation for weddings.      

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Owner of Askham Hall, Charles Lowther, says: “There is no doubt that gaining a Michelin star has massively increased awareness of what we do and cemented our reputation both within the county and at a national level. The signs for 2020 look positive and we are proud to be playing our part in putting the Lake District on a map as ‘the’ ultimate foodie destination outside London.”

Head chef, Richard Swale, adds: “It has been a fantastic few months for us all, but we can’t rest on our laurels. Maintaining quality is absolutely vital and we will continue to push the boundaries to make the very best of the fantastic local produce on our doorstep.”

The Lowther family have owned the 13th century Askham Hall near Penrith since the 1800s, but only launched the business as a restaurant with rooms in 2013.

This success was spearheaded by Charles Lowther, who opened the 18-bedroom hotel in its current look and feel with his sister Marie-Louisa Raeburn and his wife Juno.

In the spring 2018, the hotel’s restaurant was relaunched as Allium, led by head chef Richard Swale with an emphasis on home-grown produce.

Tags : Askham HallbeveragefoodINDUSTRYMichelin star
Zoe Monk

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