Room to Reward chosen as charity partner for Boutique Hotelier Awards

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The Boutique Hotelier Personal Service Star Awards has partnered with industry charity Room to Reward to help raise awareness of the initiative at the ceremony on October 15th.

Room to Reward is a unique charity created to give something back and say ‘thank you’ to volunteers who give up their time and make a difference to those in need.

Up and down the country, there are so many people helping, caring and loving others. The simple initiative takes a wasted asset and uses it to recognise these Hidden Heroes.

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Room to Reward partners with hotels across the U.K who donate their anticipated unsold rooms to the scheme. Charities and community groups then nominate their Hidden Heroes for a well-earned short break.

Over 475 hotels throughout the U.K. have joined the initiative. Collectively, they have donated in excess of £500,000 worth of breaks in unsold rooms to more than 900 inspirational volunteers from over 500 charities.

Together, we’re making a little bit of a difference to those who make such a huge difference to others.

“We are absolutely delighted to be part of the Personal Service Star Awards,” said Adam Terpening, director of Room to Reward. “We constantly hear from Hidden Heroes about the amazing hotel teams and members of staff who make their R2R break extra special so it’s great to be part of a ceremony that recognises such wonderful service.”

Now all the shortlists for the 11 category awards have been released, anticipation builds ahead of the Boutique Hotelier Personal Service Star Awards ceremony on October 15th at London’s Hilton Olympia.

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Zoe Monk

The author Zoe Monk

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