Samlesbury Hotel bought out of administration to be rebranded as a Mercure


KRO Hospitality has bought Samlesbury Hotel has been saved out of administration in a multi-million-pound deal with KRO Hospitality.

The 80-bedroom Preston hotel will now undergo a £1.5m refurbishment and be rebranded to Mercure Preston Samlesbury Hotel, operated by KRO.

The new-look hotel and F&B concept, The Five Barred Gate Bar & Grill, will relaunch officially in April 2019.

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The hotel is also home to a bar and eight meeting and events spaces.

Owner of KRO Hospitality, Kim Eivind Krohn, said: “We are delighted to welcome the Mercure Preston Samlesbury Hotel to our portfolio. It is a fantastic hotel with enormous potential and is situated in an ideal location to attract business travellers and leisure guests alike. We have some very exciting plans for the hotel refurbishment and our new food offer, and we look forward to working with the Accor team to bring these to fruition.

 “The hotel is of huge importance to the region. It was recently shortlisted in the Hotel of the Year category for the 2018 Lancashire Business Awards, a title it won in 2017 and we are very pleased that we can help ensure the hotel remains an important part of the community. We can also confirm there will be no disruption to day-to-day operation.”

The news comes as KRO Hospitality announced two appointments to its senior team. Damien Le-Hoste joins the team as operations director having worked for RBH Hospitality Management for over eight years.

KRO Hospitality has also appointed Natasha Lindsay as group director of sales and marketing, having worked for Bespoke Hotels Group. Lindsay will be assisted by Cathy Savage, who re-joins KRO Hospitality as sales manager for Mercure Preston – Samlesbury.

KRO Hospitality owns a number of North West hotels and restaurants including Velvet Hotel, Mr White’s English Chophouse and Asha’s Indian restaurant in Manchester. Plus 47 Peter Street, which is in the process of being transformed into a luxury 47-bedroom hotel with a new destination bar.

Tags : hotelsMercure
Zoe Monk

The author Zoe Monk

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