masterclass News - Boutique Hotelier

INSIGHT: City hotels start recovery as business-dominated markets build momentum

HOTEL MANAGEMENT by Zoe Monk on July 30, 2021

Volumes in the main city and airport locations have improved but further progress could be hampered as overseas travel restrictions are only starting to lift

MASTERCLASS: Reopening safely, profitably and with a smile

VIDEO & AUDIO by Zoe Monk on May 17, 2021

In a video special, Monica Or, founder of Star Quality Hospitality Consultancy shares her top tips on how staff can still deliver exceptional service within the parameters of Covid restrictions

MASTERCLASS: The peaks and pitfalls of paying influencers to promote your hotel

INDUSTRY TRENDS by Zoe Monk on May 10, 2021

Here Custard Communications explains how to get the most from investing in influencer marketing and the rules to follow in order to be transparent with your customers

Assured Hotels: Independent and impartial support to help drive your business recovery

HOTEL MANAGEMENT by Zoe Monk on March 31, 2021

Assured Hotels specialises in support services across all disciplines in both Hotel Advisory and Asset Management capacities, with flexible contracting to suit investors and shareholders

How to: Discuss potential redundancies

CAREERS by Zoe Monk on December 22, 2020

No-one likes to consider redundancies, however, it’s sometimes unavoidable or necessary for the survival of a hospitality business

TOP TIPS: Your 5 point plan for reviving marketing post Covid-19

MEETINGS & EVENTS SALES & MARKETING by Zoe Monk on July 27, 2020

From having an omni-channel presence to utilising paid marketing channels, we discover the tips and tricks to getting your marketing message right

MASTERCLASS: Thinking of selling your hotel? Read this

INDUSTRY by Zoe Monk on July 9, 2020

Thinking of selling your business? Fine - but take time to breathe. Here Neil Jones, head of the corporate and

INSIGHT: The next steps to recovery

ALSO IN THE NEWS MARKET DATA RESEARCH by Zoe Monk on July 6, 2020

New guide released designed to help hotels build trust, define purpose, create PR strategy, align to emerging trends and adapt to the ‘new normal’

What Las Vegas’s worst hotels can teach British hoteliers

ALSO IN THE NEWS SUPPLIERS by Zoe Monk on June 25, 2020

Avoid some of the most common pitfalls of hotels in Sin City and learn how to steer clear of the most challenging complaints

MASTERCLASS: How and when to kickstart your marketing plans

SALES & MARKETING by Zoe Monk on June 10, 2020

Your marketing communications must adapt as radically as your operations so you can emerge stronger and faster in the post Covid-19 travel world

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