The Swallow Falls Hotel first Welsh site for The Inn Collection Group

Swallow Falls Hotel

The Inn Collection Group has acquired its first site in Wales, The Swallow Falls Hotel which is located in the heart of the Snowdonia National Park.

The Northumberland-based operator has bought the 19-room site and adjoining hostel with campsite in North Wales.

The sale was completed by Colliers on behalf of hotel vendor Peter Jones for an undisclosed sum.

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It is not only The Inn Collection Group’s first acquisition in Wales, but also its first outside of its north of England heartland.

The site will be closed while the group begins an immediate restoration of the building, which is located alongside the famous Swallow Falls waterfall in Betwy-y-Coed.

Sean Donkin, Managing Director of The Inn Collection Group said: “We are absolutely delighted to be bringing The Swallow Falls hotel into our pubs with rooms family and to have completed on our first Welsh purchase.

“What sets The Inn Collection Group aside is the exceptional locations of our trading environments and their beautiful outdoor localities and The Swallow Falls Hotel is a perfect match.

“We are passionate about investing in unique sites like Swallow Falls and unlocking their potential through sympathetic restorations while preserving the character and charm that makes them such special places to eat, drink, sleep and explore from.

“We look forward to investing in a significant but careful refurbishment of this property and beginning a new chapter for The Inn Collection Group as part of the community fabric here in North Wales.”

The Swallow Falls Hotel is the group’s seventh purchase of 2021.

Earlier this month, the group added to its collection with the purchase of the 38-bedroom The Dower House Hotel in Knaresborough, Yorkshire.

The Inn Collection Group’s estate includes sites in Northumberland, County Durham, Tyne & Wear, Cumbria, Lancashire and Yorkshire.

Plans have recently been approved for a 42-bedroom new build site on the seafront in Redcar, Teesside.

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Eamonn Crowe

The author Eamonn Crowe

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