Wedding bookings for 2020 are already looking positive, despite the industry facing a ‘quieter’ events booking period in 2019 surrounding the political uncertainty.
Bradley Gommon, marketing manager at Luton Hoo Hotel, Golf & Spa, said that the hotel already had a ‘strong indication’ that next year will be quieter for weddings, but bookings for 2020 are already looking better, a trend that he says is reflected across the industry.
“Financial reasons definitely account for some couples wanting to wait but being able to have ‘2020’ as an even, attractive number on their invites also seems to be a factor,” Gommon adds.
When asked about his predictions for business over the next 12 months, he also said that big event bookings in 2019 will be dictated by the impact of Brexit as large corporate companies seem ‘reluctant’ to commit to big events until the agreements have been made.
“At the minute we’re in ‘the land of uncertainty’ where decisions are much more last-minute,” he says, “but hopefully this will settle in the latter half of next year.”
Luton Hoo Hotel is part of the Elite Hotels portfolio and is operated alongside Ashdown Park, The Grand Eastbourne and Tylney Hall Hotel.
The five-star hotel comprises 228 bedrooms, the Wernher Restaurant, spa, 18-hole golf course and Warren Weir events space.